IBM Silicon Valley External Relations Leader in SAN FRANCISCO, California

The Silicon Valley External Relations Leader will lead IBM's effort to engage media and influencers in the San Francisco Bay Area. This is a dream job for a seasoned communications professional, natural storyteller and strong relationship builder. The Silicon Valley External Relations Leader is a critical part of the IBM Corporate Communications team.The external relations leader will:- Develop bold, innovative storylines that drive powerful, differentiated positioning externally.- Execute integrated external communications efforts that will help raise the profile and brand reputation of IBM in Silicon Valley.- Become a subject matter expert on key technologies and trends; stay competitively minded on how IBM is perceived against these areas and develop differentiated positioning; understand where risks lie in losing share of voice.- Collaborate with IBM experts to develop compelling and high-quality content that differentiates IBM including message development, pitches, Q&As, bylines, blog articles and project/science overviews.- Build relationships with Bay Area media and influencers.- Cultivate potential spokespeople and provide storytelling counsel.- Drive breaking news stories and long-lead feature opportunities.- Nurture relationships and engage with press, bloggers, analysts, influencers, and the general public as an IBM spokesperson.

  • 6+ years experience working in communications or closely related roles

  • 3+ years experience engaging media in the Bay Area