IBM Associate Partner, Enterprise Marketing Management - IBM Consulting in Raleigh, North Carolina

Do you have a passion for innovative marketing and cutting edge technology? Do you thrive in a client facing environment? Do you have experience in the Telecommunications and/or Media and Entertainment industry? Apply now!

IBM Global Business Services Consulting is hiring an Associate Partner with expertise in Enterprise Marketing Management . You will have the opportunity to lead clients across the full marketing spectrum by influencing strategy and driving client solutions through the delivery of new, enabling technology.

In this role you will:

  • Establish compelling points of view about how analytics and cognitive computing can be used to transform customer engagement and various aspects of Enterprise Marketing

  • Leverage Enterprise Marketing Management (EMM) technologies to drive marketing and reinvent client relationships

  • Develop hypotheses, gather facts (through primary and secondary research, structured and unstructured interviews, surveys, etc.) to determine the future-state client engagement strategies and related marketing function operating model design

  • Create use cases and stories based on design thinking principles

  • Form and maintain trusted relationships with clients and partners, lead pre-sales activities, scope assessments, solution, propose, and close complex first-of-a-kind analytics and cognitive computing projects

  • Collaborate with the IBM Cognitive Group to help develop use case-specific assets and accelerators to drive combined analytics and cognitive solutions

In this role, you will have the opportunity to interact directly with clients and will be required to travel up to 75% or 4 days a week.

  • At least 3 years experience in the Telecommunications and/or Media & Entertainment Industry

  • At least 3 years experience in selling solutions for Enterprise Marketing Management

  • At least 3 years experience in Big Data and Advanced Analytics solutions

  • At least 3 years experience in business development and sales of consulting services to

  • C-suite executives of $3M+/year

  • At least 5 years experience in negotiating and selling consulting services projects

Global Services