About IBMIBM is a global technology and innovation company present in India since 1992. It is the largest technology and consulting employer in the world, with approximately 380,000 employees serving clients in 170 countries. In this new era of Cognitive Business, IBM is helping to reshape industries as diverse as healthcare, retail, banking, travel, manufacturing, and many more, by bringing together our expertise in Cloud, Analytics, Security, Mobile, and the Internet of Things. We are changing how we create. How we collaborate. How we analyze. How we engage. IBM is a leader in this global transformation. Business Unit introductionIBM Global Technology Services (GTS) helps clients plan, implement and manage an efficient, resilient, flexible IT infrastructure. IBM GTS is the partner of choice for infrastructure services – be it transformational outsourcing tied to business outcomes or integrated managed services or discrete services. Who you are:
The Offering Manager owns strategy for an offering within a market segment, determines its user value proposition, and defines the differentiated offering. Sets detailed direction and priorities across disciplines to bring offering to market.
Develops and delivers innovative offerings to market, defining all offering elements and value proposition including components (e.g., services, products, etc.), functionality, UI/UX needs, customer success, digital engagement, APIs, and ecosystem requirements.
Brings fresh thinking from experience building business cases, launching differentiated offerings, and designing new GTM strategies. Has worked across disciplines/Units to launch new offerings or features with demonstrated commercial success.
Technical undergraduate degree or strong technical experience. MBA preferred.Total experience should be more than 17 years, 10 – 12 years of relevant experience required in product management or related field, with proven track record of market success.
What you’ll do:
Sets direction for design, sales, and marketing to plan innovative go-to-market strategies. Determines marketing investment by channel, converts technical positioning into key market messages, and indicates which specific competitors and offerings IBM’s messaging and outreach must position against.
Maintains close relationships with marketing communications and sales management and leverages superior communication skills to socialize offering differentiation by market segment and client profile/cohort.
Experience managing P&L, profit pressures, and making trade-off decisions. Professional mastery and knowledge related to translating customer needs and buying preferences, market trends and technology capabilities and competitive insights into segment strategy and offering design requirements, and executing on that vision throughout the offering life cycle.
How we’ll help you grow:
You’ll have access to all the technical and management training courses you need to become the expert you want to be.
You’ll learn directly from expert developers in the field; our team leads love to mentor.
You have the opportunity to work in many different areas to figure out what really excites you.
May be expected to be a spokesperson to press and analysts on current and future offering plans or initiatives. Expected to be able to present and demonstrate existing and future features at offering, trade shows, and customer briefings and at large-venue events.